For the last few years MAC palettes have been my choice for shadow organization, and in many ways they still are. They are affordable, easy to find (if you live near a MAC), and classic... I love the look of my little black MAC palettes all stacked up. I actually use a DVD holder from the container store to organize them which I find works really well. That being said, I have found another palette company that has been giving my little mac ones some competition. I will quickly insert a picture of a filled up MAC palette vs. a filled up ZPalette:
MAC Palette filled with 15 shadows: (note that you can pop the casing out and fit many more shadows if that interests you... personally I have always been scared to break my palettes). (P.S. I actually feel like saying "awww" when I look at this well loved palette).
Leopard ZPalette filled with 26 shadows:
ZPalette with the lid open (I went picture happy):
The MAC palettes are $14 and the ZPalettes are $20. I like that the ZPalettes have a clear lid so you can see the colors that are in it - I have labeled my mac palettes but sometimes the shadows get switched up and then I can never find what I'm looking for! The entire bottom of the ZPalette is magnetic so you can slap a magnet on the back of any shaped shadow or blush and put it in there. The two palettes are the exact same size, and the Zpalette comes in different colors. I'm loving the leopard print - feels much younger and trendier than solid black. It also comes in a smaller size that holds nine MAC shadows: (MAC also has a palette that holds 4 shadows).
Overall thoughts? I like the ZPalette a lot, and will use it especially when I travel since it fits so much. It is a bit more pricy than the MAC palettes but it feels really sturdy so I think that it would be durable. Another pro is that it won't look as dirty as the black mac palettes - mine get so dusty! I will be using these palettes and might buy a few, but as for completely switching my loyalties? Not yet... we will see :)
Mac Palette: http://www.maccosmetics.com
ZPalette received for review consideration.